PIPES FOR FREMANTLE TRADERS LOYALTY CARD
Many traders in Fremantle’s West End are quite frustrated about the slow progress of the Pipes for Fremantle works in High Street and the road closures, with the noise and inconvenience keeping customers from visiting cafes and shops, so this new loyalty promotion by the Water Corporation will be welcome.
Fremantle Water Perks is a loyalty card competition which gives your customers a chance to win prizes by shopping at participating businesses in Fremantle.
The prizes are 2 x $50 and 1x $100 vouchers per month from any of the participating businesses, as chosen by the winners. We will cover the cost of all cards, materials and prizes.
The competition will run from Wednesday 1 July to Thursday 31 December 2020. Winners will be drawn every month from July 2020 through to January 2021.
The loyalty card has five water drops which are to be signed each time a customer makes a purchase at a participating business. Once all water drops on the card are signed, the customer leaves their completed card with a participating business.
Your business then drops the cards at the pop-up shop at 66 High Street before the last Thursday of each month. If you’d prefer, we can organise to collect the cards from you.
Winners will be drawn at random on the last Thursday of each month. We will work with the winners and businesses to redeem the vouchers.
To take part, simply email Pipes for Perth and Water Corporation will provide 150 loyalty cards for you to collect from the pop-up shop.
We will promote your business’ involvement on our website, provide full competition instructions and terms and conditions, as well as a Fremantle Water Perks digital social media pack and point of sale material.
All businesses on streets in the 2019 and 2020 pipe renewal works are eligible to participate, including businesses on streets impacted by the Fremantle Drainage works. See the project website for a full list of eligible streets.
For all Fremantle Water Perks enquiries, call Lara Fox, Senior Community Engagement Advisor, on 9420 2985 or email PipesforPerth@watercorporation.com.au.
Roel Loopers
FREE HELP TO KICKSTART FREO SMALL BUSINESSES
The offer of FREE PR, copy writing and photography support to help kick start small Fremantle businesses has been embraced by quite a few traders and that is keeping Ingrid, Saffi and I busy, but we have not communicated well what it is about, so here it is:
THREE PROFESSIONAL CREATIVES HELP KICKSTART LOCAL SMALL BUSINESSES
We are three Fremantle creatives who love Freo and have come together to provide a one-off service to local traders who have been affected by the Corona Virus restrictions and shutdowns.
If your small business is opening, re-opening or struggling to stay open, we’d like to give you a boost to let people know where you are and what you do.
SO WHO ARE WE?
Saffi Ali: Professional Photographer
http://www.facebook.com/saff.ali.7
0420 786 321
Ingrid Waltham: Advertising copywriter, online content writer and journalist. thewritingeditor@gmail.com
http://www.facebook.com/TheWritingEditor/?modal=admin_todo_tour
http://www.thewritingeditor.com.au
Roel Loopers: Professional photographer and Freo’s well-known and well-respected blogger.
roelloopers48@gmail.com
http://www.freoview.wordpress.com
WHAT CAN WE DO FOR YOU?
Any one or more of the following:
A complimentary photographic session (business premises and surrounds)
Tailored written content that you can use in advertising, social media or your website
Advice on ways to promote your business
Inclusion in Roel’s widespread blog, Freoview
Promotion of your business throughout our own networks and connections
This is a one-off service to small, local businesses in Fremantle and East Fremantle and is not intended to be part of an ongoing campaign, however we can provide further professional marketing services at negotiated rates if required.
This complimentary offer is available until 30 June 2020.
Call or email any one of us if we can help you!
Roel Loopers
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THIS IS FREMANTLE 2020
This is what Fremantle’s Bathers Beach looked like at midday on January 14, 2020. A big difference to the photo in the blog post below.
Roel Loopers
WHY USE OUT OF DATE PHOTO TO PROMOTE FREMANTLE?
There’s plenty to do in Fremantle these school holidays!
Spend the day popping in and out of the water at Bather’s Beach. If you need a break from the water and sun, visit the Round House, WA Shipwrecks Museum or hang at the Esplanade Youth Plaza. experienceperth.com/region/fremantle
Why is Fremantle Council spending tens of thousands of dollars on destination marketing, but are using out of date photos for the promotion of our city?
VISIT FREMANTLE put this promo by DESTINATION PERTH on Twitter, but on the right Bathers Beach House has been there for years, and there are beach chairs as part of the alfresco straight on the sand, and there is a large Tony Jones artwork as well. The photo must be five years old.
This is nonsense! and ….. there is no apostrophe in Bathers Beach!!!
Roel Loopers
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FRE-OH! SUMMER MAGAZINE A GREAT READ
The summer edition of the quarterly City of Fremantle FRE-OH! magazine is out and a great read. It will be delivered to your letterbox but is also available on-line on Facebook and the City’s website.
The cover is of the delightful milliner Kate Hulett, well known from her Kate and Abel hat shop at Many 2.0 and from her involvement with Spacemarket.
There is also a good story about Gerard O’Brien and Silverleaf Investments, and the brilliant restoration work they are doing at the historic Manning building, a story about new businesses, one about book clubs, a spread about North Fremantle, another one about lifesaving, etc. There is even a short story about this Loopy blogger in it.
FRE-OH! is a good way to stay connected with our community and to find out all about the latest news in the port city.
Roel Loopers
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FREMANTLE WA’S BEST OPEN AIR SHOPPING
The City of Fremantle has released a light-hearted new video as part of its campaign to encourage more people to do their Christmas shopping in Fremantle, WA’s best open air shopping centre.
Directed by Fremantle-based photographer, film-maker and Australian Survivor contestant Jarrad Seng, the video stars local musician Timothy Nelson performing a Freo version of the classic carol The Twelve Days of Christmas while riding on the ferris wheel at the Esplanade Park.
It was shot at iconic Fremantle locations like the West End, Cappuccino Strip, Fremantle Markets and Bathers Beach and features products and styling from local designers, retail stores and boutiques.
“Our team had a lot of fun devising each mini-scene in a way that promoted great Fremantle stores, experiences and locations – as well as providing just that little pop of unexpected delight, which is also very Freo.
“In total over 70 locals volunteered their time to be a part of this and show their love for Fremantle and our entire film crew was sourced locally, which is a testament to the creative talent in town.
“Let me tell you, directing 11 nonnos in Gino’s to stay in one place and sip coffee in unison is no easy feat.”
The release of the video coincides with the launch of the City’s #shopfreo Christmas shopping competition.
Just spend $20 in any participating store and ask for your unique code, then go online to enter the codeword for your chance to win $500 to spend in the store.
Two winners will be drawn every Monday from 25 November through to 23 December.
To make shopping in Freo easier this Christmas the City of Fremantle is also offering up to two hours free parking at all of its off-street car parks.
Running from 1 December until Boxing Day, the free parking offer will be available Monday to Thursday from 9am-4pm via the City of Fremantle’s PayStay mobile parking app.
The PayStay app can be downloaded from the Apple App Store or Google Play, or by visiting the PayStay website.
In addition to the free parking offer through PayStay, Free Parking Santa will also return to the streets of Fremantle this year offering to pay for shoppers parking at variety of car park ticket machines across the City.
Shoppers are urged to keep an eye on City of Fremantle social media for Free Parking Santa locations.
To enter the Christmas #shopfreo competition and find out more about what’s happening in Fremantle for Christmas go to visitfremantle.com.
To watch the Twelve Days of Christmas in Freo video, click here.
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BATHERS BEACH FEATURED FINALLY
It took an eternity but there is finally a prominent sign pointing to Fremantle’s inner city Bathers Beach. A nice big banner in Market Street near the High Street mall.
Well done City of Fremantle!
Roel Loopers
VISIT FREMANTLE, EVEN WHEN IT IS MELVILLE
I thought I was pretty on the ball and well informed but I must have totally missed a more recent council amalgamation. On Facebook this morning VISIT FREMANTLE gushes about the Top Dup Donuts shop in Willagee, but I believed Willagee was in the City of Melville.
Yesterday a letter writer from Palmyra complained in the Fremantle Herald, what is happening to our city. He meant Fremantle and is clearly not aware that he lives in Melville.
I am all for a bigger Fremantle and local government reform, but until that happens Visit Fremantle should really promote Freo businesses.
Roel Loopers
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FREE FREMANTLE TOURISM WORKSHOPS
As part of its Business Capacity Building Program the City of Fremantle is offering free tourism workshops in partnership with Tourism WA.
The first one Tourism Fundamentals is on October 9, the second workshop Reaching Customers through Distribution is on November 6, and the third one Reaching Customers through Distribution and Marketing is on December 11.
It is recommended that participants attend all three workshops to get the best out of it.
You can register and find out more details by sending an email to business@fremantle.wa.gov.au
Roel Loopers
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