Freo's View

NEW FREMANTLE CBD CAR PARK

Posted in cars, city of fremantle, local government, parking, Uncategorized by freoview on September 21, 2017

 

Point Street

 

Work has started on the new public car park on the corner of Adelaide and Point Street in Fremantle, on the site for the planned Hilton Doubletree Hotel.

The construction of the hotel by SKS has been delayed till the start of 2020, so Fremantle Council insisted they would return control of the site to the City, so that the space can be used, instead of being an eyesore.

SKS will also put a portable sales office on the corner of the site.

The City of Fremantle will also manage the Point Street multi-storey car park from January next year, until SKS starts building in about two years.

The new car park at the Stan Reilly site next to Fremantle Oval is also due to open early next year, so that will help local traders.

And the City has added one-hour free parking during the Kings Square Project development in Queen, Adelaide and William streets. Check the signs though!

 

Roel Loopers

VOTE ROEL FOR CITY WARD!

LUCKY TO LIVE IN FREMANTLE!

Posted in city of fremantle, community, tourism, Uncategorized by freoview on September 20, 2017

 

Fremantle is so much better than a small group of constantly negative individuals on social media want us to believe.

I love Freo because of its great community, the outdoor lifestyle, the music and art scene, the passion and compassion, and the willingness to care.

When I walk the streets I delight in the beauty of the old town and the funky quirkiness that is so very Freo.

I delight in the friendly smiles in cafes and shops and on the streets, where so many people acknowledge one with a smile.

I love the markets and the beaches, the heritage, and all that is good about Freo, and I like  that it is not perfect.

Fremantle has got character and is unique, and it is a very special place to live and bring up children.

Freo’s future is bright with massive development in the inner city and big plans for major projects.

And I am not the only one who thinks that as this post from someone on social media shows. Unfortunately I don’t know who the initial writer of the lovely positive post about Fremantle is.

I’m from Melbourne and I now live in Freo. Over the past 3 weeks I’ve had loads of friends and family come over to visit that had never been here before. They were all SO impressed, with one even moving here later this year after his trip. They all loved how user friendly it was, little traffic, nice beaches, good places to eat, close enough to the city (without being too close) good weather, they found it hilarious my dog could come to the pub and no one said anything, and that International bands were just a short walk from my door. They loved the diverse architecture, the history, they found the service friendly, and the communty vibe quite refreshing. 

It’s evident from reading this feed sometimes that not everyone is so content, and may have forgotten how lucky they are to live in a place like Fremantle. Yes sometimes there is crime, there is everywhere, yes sometimes you’ll get a shit meal, you sometimes have a miss and not a hit, everywhere. It happens. It’s a speed hump, not a land mine, slow down and get on with it. 

My good friend Paz rolled into Freo after riding his bike all the way from Melbourne, through NSW, QLD, NT and the top of WA…..and loved it here. He said Freo was the best town he’d been to. Be as smiley as Paz about living in Freo. You are all pretty lucky

Talking down our city is not going to support our struggling traders and the Fremantle image, and neither is the constant negativity about Fremantle Council during the election campaign.

Support Freo by sending out positive messages about what you experience and tell the world!

Roel Loopers

VOTE ROEL FOR CITY WARD!

BUSY FREO WEEKEND GOOD FOR TRADERS

Posted in city of fremantle, food, retail, tourism by freoview on September 17, 2017

 

 

I am always happy for our traders when I see a lot of visitors in Fremantle on weekends, because most week days are not very good for retailers and the food businesses in Freo.

Great to see the Fishing Boat Harbour Piazza and the Char Char Bull restaurant renovations now completed and open to the public.

Down the road at Little Creatures there is a Sunday art market, and at the Fremantle Markets there was the delightful buzz of every weekend.

 

Roel Loopers

VOTE ROEL FOR CITY WARD!

TOURISM SHOULD BE FREMANTLE PRIORITY

Posted in city of fremantle, local government, tourism, Uncategorized by freoview on September 17, 2017

 

 

The rather optimistic prediction by Sirona Capital that the Kings Square Project innovative and exciting FOMO retail concept will double tourism in Fremantle made me think on how we can increase tourist numbers and offer a better tourism experience in the port city.

For reasons I cannot understand there is reluctance to sell the great brand of Fremantle in destination marketing, and our retail marketing is not anywhere good enough. Retail is hard to sell anyway, as Fremantle lacks variety in shopping.

There is lack of coordination between the major players, and I have the feeling there are a few egos in the way. The City’s marketing people don’t really believe BID is necessary and the Chamber of Commerce is also not a big fan of it, and the major players in town are often left out, so everyone does their own bit, instead of working together on major strategies.

There is an assumption of communication, simply because visitors to Fremantle can access the Fremantle Story on-line or go to different Facebook pages about festivals, etc.

Fact is though that there are many people who do not engage with social media and who can’t be bothered to do long searches to see what is available to them.

Why can’t a visitor to Fremantle, who is staying Tuesday and Wednesday night, find out where live music is on those nights, which pubs have got specials on, etc?

At the Roundhouse we are not supplied with information about events. Many of the volunteer guides don’t live in Fremantle, so they do not know what is going on. It should be a matter of routine that the City’s marketing department emails a list of events, etc. every Monday morning to the Maritime and Shipwreck museums, Fremantle Prison, the Roundhouse, etc. but that is not happening.

Every year we have to contact the City to beg for festival programs, flyers, even a small poster about the Winter, Beer, Chilli festivals, whatever, but it is not forthcoming.

The City of Fremantle does not see tourism as a priority and great opportunity to boost the retail and hospitality industries. If thousands more people come to Freo and stay longer they will shop, eat and drink and support our traders, but BID mainly does cutesy things for locals during school holidays and festivals, which already attract people, instead of being a conduit for all the major players, such as developers, Fishing Boat Harbour, museums, etc.etc. come together, and work on strategies for Freo’s tourism.

The majority of overseas visitors are looking for an indigenous experience, but can’t find it. There is an opportunity here for Fremantle, but we do tokenism better that high impact stuff. There is no big picture thinking on tourism.

We light up the Arthur Head cliff face at night, but close the Whalers Tunnel at 7 pm, so there is no direct access from High Street. Why?!

We should have substantial tourist promotion for Fremantle at the airport, in the Perth CBD, and in Kalgoorlie and Esperance for those who drive here, but we preach to the locals mainly.

The Roundhouse volunteers want to improve the displays, but the City is not pro-actively involved in supporting them, and appears quite happy to leave it to the mostly senior amateurs to sort something out, while they could do with good professional advise and financial support.

The City should lobby the Royal Australian Navy and ask them to reconsider putting the planned Sailor monument on the North Mole, and instead put it on Victoria Quay or in Pioneer Park, or even Kings Square, because tens of thousands of visitors to Fremantle will miss out on seeing it. The North Mole is too remote for people who don’t have a vehicle, and riding one’s bike there is a challenge with all the trucks in the area.

The City of Fremantle needs a think tank on tourism, something substantial and outcome based. We have plenty of talkfests and don’t even do those well, because they procrastinate into nothing.

Our traders deserve and demand support, and we need to have a more innovative approach on how we can sell brand Freo, because our promotion is stale, and Fremantle does not get much help from the Perth-centric state tourism promotions.

Many tourists to Fremantle comment on how different we are, and that Perth is just like other big cities, but we do not sell our heritage beauty well, or even our gorgeous High Street that ends up at Bathers Beach.

Fremantle needs creative people who are willing and able to think outside the box, and who don’t do same same every year, time and time again. Fremantle’s marketing is boring, uninspiring and not working!

Roel Loopers

VOTE ROEL FOR CITY WARD!

FREE FREO KINGS SQUARE PARKING

Posted in city of fremantle, parking, retail, Uncategorized by freoview on September 14, 2017
 

Good news for Fremantle CBD traders and shoppers!

The City of Fremantle will trial free one hour on-street (kerbside) parking at locations in Paddy Troy Mall, William Street, Queen Street and High Street (east) to support local traders during the Kings Square Project construction.

The decision to offer free parking follows a number of meetings Freo City had with traders and representatives of the Fremantle Business Improvement District (BID), to discuss how CoF could support them.

Other priorities identified include additional directional signage, the removal of alfresco fees; and events and activities to continue to attract people to Kings Square during construction

The City will trial the free parking for 12 months and if successful, will extend it throughout the Kings Square renewal which is scheduled for completion by the end of 2019.

 Free parking at these locations is expected to take effect later this month once new signage is installed to reflect the new rules.  Time restrictions will remain in place from 9.00am–5.00pm.

 

Roel Loopers

VOTE ROEL FOR CITY WARD! 

FREE PARKING SUPPORT FOR FREO TRADERS

Posted in city of fremantle, kings square, parking, Uncategorized by freoview on September 12, 2017

 

The City of Fremantle has just announced that it will be introducing one-hour free parking in selected areas around Kings Square.

Local traders are concerned that the Kings Square Project construction over the next two and a half years might negatively impact on their business, hence the Freo City administration has decided to support them with more free parking.

Stay tuned for updates!

 

Roel Loopers

VOTE ROEL FOR CITY WARD!

SPECIAL WRAY AVENUE HUB

Posted in city of fremantle, retail, Uncategorized by freoview on September 12, 2017

 

 

Traders in the lovely Fremantle Wray Avenue hub are hopeful that the planned new public car park on the Stan Reilly site will be a boost to their businesses, as some of them have seen a significant downturn in trade since the downgrading of Fremantle Hospital and the closure of the emergency ward.

The popular Lenny the OX cafe has closed, but renovations are under way for The MOD, the Modern Cafe that already has a new mural painted on the wall.

My friend Natalie at Luce Del Sol can’t wait for warmer weather, in the hope the sales of swimwear will increase drastically as it has been pretty quiet recently.

I always like walking or driving past Frank’s the butcher and seeing all the signs in front of the shop, and love the atmosphere at Galati’s.

The Fremantle Oval Project will bring Wray Avenue a bit closer to the Cappuccino Strip and some street beautification between Parry Street and Wray Avenue would also help.

 

Roel Loopers

VOTE ROEL FOR CITY WARD!

 

A-MAZE-ING KINGS SQUARE

Posted in city of fremantle, kings square, sirona capital, Uncategorized by freoview on August 30, 2017

 

 

Fremantle’s Kings Square is a maze of fences after contractors for Sirona Capital put fences around the Queensgate and Myer building.

The start of the biggest development project in Fremantle ever is only weeks away, with the demolition of the Queensgate building toward the end of September.

The new retail and entertainment hub will provide a much-needed boost for our local traders and the city’s economy.

Officers of the City of Fremantle were out this morning to check locations for new wayfinding signs, so no one will get lost in the maze.

The present fences will be replaced with more visually creative and attractive permanent fences soon.

 

Roel Loopers

 

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FREO KINGS SQUARE PROJECT NEAR START

Posted in city of fremantle, kings square, sirona capital, Uncategorized by freoview on August 29, 2017

 

KS fences

 

Fences are being put up this week around the Fremantle Kings Square Project for the start of the demolition of the Queensgate building, and the renovations and new facades of the former Myer building and carpark by Sirona Capital.

The fences are temporary ones, until more visually attractive fences have been created.

The City of Fremantle administration building will be demolished in January next year.

This is such a game-changing project for our city that I am really excited about. It will massively activate Kings Square and the surrounding streets and will be a real boost to our retail and hospitality industries and the city’s economy.

Fremantle is experiencing a very welcome unprecedented development boom and investment in our city, as a result of our Council actively promoting and encouraging Freo as a pro development city.

Not all the building we are getting are outstanding though, so we need to be careful not to get cheap and cheerful boring concrete boxes.

We are well on the way to great progress and the modernisation of the Fremantle CBD, that has been stagnant and tired for decades.

Roel Loopers

 

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FREO BID LOOKING FOR CEO

Posted in bid, city of fremantle, Uncategorized by freoview on August 16, 2017

 

Fremantle BID is currently seeking to fill the position of Chief Executive Officer. Full details are below:

Fremantle BID
Chief Executive Officer

(Part-time position 22.5 hours per week contracted to 30 June 2018)

POSITION DESCRIPTION

The Fremantle Business Improvement District (BID) was established in 2013 and was the first BID in Western Australia.

As an independent, not-for-profit company, the Fremantle BID operates on behalf of its members – the Fremantle CBD businesses and property owners – to improve the business environment. The BID takes a collaborative leadership approach to activation to build the economic wellbeing of the CBD.

CEO Role:

The CEO role is fundamental to the success of the Fremantle BID.  This position is a key strategic role within a small organisation and requires a high level of skills in relationship building, management and governance, setting and implementing strategies and business plans and working to a budget within limited time frames.

The ideal candidate will have the ability to lead and manage proactively, be self-motivated and able to formulate and drive ideas with a ‘can-do’ attitude. The candidate will preferably be well connected, respected and influential in the Fremantle community.

This position reports to a Board of Directors.

Salary range: $50,000 – $55,000 (to be negotiated)

Essential requirements:

  • Strong oral communication and relationship building skills
  • Ability to manage and work within a small team – including Board members.
  • Governance and budget/finance management skills
  • Report and written communication skills
  • Ability to work under pressure and with a range of different stakeholders including contractors, retailers, business owners, developers and government organisations and agencies

 Preferred requirements:

  • Relevant degree
  • Financial knowledge
  • Retail background
  • Marketing and customer service skills and experience
  • Broad knowledge and experience in the Fremantle community/business
  • Experience reporting to a Board
  • Fund raising and grant experience

To apply:

  • To apply, please send your application to bid.fremantle@gmail.com by 5pm, Friday, 1 September 2017
  • The detailed position description is available HERE
  • Applications close at 5pm, Friday, 1 September 2017
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