Freo's View

FOMO CAR PARK BRIGHTENS FREO CITY

 

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It’s a bit of a dreary old Freo day with showers and strong cold wins, so have some colour in your life to celebrate the end of the working week.

Roel Loopers

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MORE FOMO BRANDING IN FREMANTLE

 

 

Sirona Capital is doing more branding at the Kings Square Redevelopment project by putting new signs up, and also changing the name from Queensgate carpark to Kings Square carpark.

It is all part of the FOMO retail and hospitality concept that might open late this year or in the first quarter of 2021.

Roel Loopers

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FREMANTLE CARPARK LOTS OF DOTS

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More mural art is going up at the FOMO carpark in William Street, as part of the Kings Square Redevelopment project by Sirona Capital.

Roel Loopers

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KINGS SQUARE LOOKING IMPRESSIVE

 

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Sirona Capital is adding some definition at street level of the Henderson Street carpark, with the installation of windows, and that looks a lot better than the black hoardings.

At The Walyalup Civic Centre detailed work has started on the main Kings Square entrance and brickwork. Personally I can’t wait for our new council building to open later this year.

Roel Loopers

 

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HOPING FOR BRIGHT FOMO FUTURE

 

 

A cool and wet day in Freo, so starting it off with a bit of colour from the Henderson Street carpark, which is part of the Kings Square Redevelopment Project by Sirona Capital.

I must admit that in the current climate and Covid-19 economy I am anxious about the FOMO retail concept planned for our city square.

While there is some optimism about Fremantle’s future and the revitalisation of the CBD through residential, commercial, hospitality and tourism development, the pandemic will no doubt delay some of those projects and I just hope that FOMO will still start before Christmas this year, once the Walyalup Civic Centre is completed.

Roel Loopers

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FOMO COURTYARD LOOKING GOOD

 

 

Now that staff of the Department of Communities have started to move into the Sirona Capital  FOMO buildings at Kings Square the fencing has been removed and one can wander around the courtyard between the south and north campuses.

It feels quite nice in there and there are some benches where one can enjoy a take away coffee from Parlapa in William Street, while watching the construction of Fremantle’s new Walyalup Civic Centre.

There are trees and plenty of shade, but adhere to the social distancing rules!

Roel Loopers

FREMANTLE’S NEW COLOURS

Posted in art, cars, city of fremantle, Kings Square Redevelopment Project, parking, Uncategorized by freoview on March 23, 2020

 

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It’s not all down in good old Freo, as long as we look up now and then. The Henderson Street carpark, which is part of the Kings Square Redevelopment Project, is looking very bright and colourful.

The artwork by British artist Morag Myerscouch is nearly completed.

Roel Loopers

WILL KINGS SQUARE ACTIVATION REMAIN A PIPE DREAM?

 

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The Fremantle community should get used to the black hoardings at Kings Square with Sirona Capital announcing in the Fremantle Herald today that the FOMO retail concept will now only open toward the end of this year, so yet another delay for the activation of our city square.

One has to ask if the Fremantle Kings Square activation is just a pipedream based on hope only, because while Sirona blames the coronavirus for the delay, the article in the Herald makes it pretty clear that they have failed to sign up a significant number of retailers for the exciting and innovative FOMO concept, that was lauded as going to be a first in Australia, and a whole new shopping and hospitality experience.

I questioned earlier this week what was going on with FOMO when the West Australian published an article about the Varsity sports bar being the first to sign up for FOMO, and one can get little confidence out of Sirona Capital managing director Matthew McNeilly’s claim in the Herald that five key anchor tenants are in different stages of being signed up. It simply means they have not signed them up yet, although McNeilly told the Herald there was no shortage of interest in FOMO. With all due respect, I take that claim with a grain of salt.

Things will not get better for a long time and many new ventures and developments will stall or falter because investment money will be hard to get because of the Covid-19 crisis. The economy will struggle all over the world, and that will no doubt unfortunately also have a huge impact on Fremantle and our traders.

We can live in hope, but we need to pragmatically and honestly deal with the reality. These are not the times for spin.

Roel Loopers

HOW MANY TENANTS AT FREO’S FOMO CONCEPT?

 

When will the Fremantle community find out the truth about how attractive the Kings Square Redevelopment Project is to retailers and the hospitality industry?

Last year it was reported that Sirona Capital has stated that retailers’ interest in the FOMO concept had been better than anticipated, but today the West Australia reports on their property pages on page 55 that the American-themed sports bar Varsity is the first tenant to sign up for FOMO, which is due to open in April this year, after a few delays.

There is no doubt that the coronavirus crisis will make business owners even more reluctant to sign up for commercial spaces anywhere in Australia and the world, so how well is FOMO doing in that regard?

Surely businesses who want to be part of the FOMO opening in a month time would have signed up a long time ago, but looking through the windows of the Kings Square buildings there is no indication of any shop fronts inside the buildings at ground floor level at all.

As a big supported of the Kings Square Redevelopment Project I am seriously worried, so maybe an honest update from Sirona Capital would be appropriate.

Roel Loopers

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COLOURS OF FREO’S FOMO

 

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A bit of colour and optimism is badly needed during the coronavirus crisis, so here a detail of the Sirona Capital¬† FOMO building at Fremantle’s Kings Square.

On Monday the first 300 staff of the Department of Communities will be moving in and by the end of June that will have risen to 1700 employees, so the activation of the Freo CBD will be starting.

Roel Loopers

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